The concept of investments getting supported by physical assets has become the reasons real estate market investment is still probably the most popular places for those who want to invest their money , with 49% of US adults settling on is as the most convenient way of maximising your financial situation . Your investment decision is properly secured in bricks and mortar , rate fluctuation is minimal , and you may make long term , steady revenue from rental along with capital compensation . Real estate investment is notoriously illiquid which is extremely costly for average affordably for most average investors.